For BioDot's commercialization organization, this role is responsible for assisting the marketing department with key initiatives and programs. Their responsibilities will be focused on the assigned projects (below) but may vary depending on changing needs of the marketing team. The Marketing Intern will work closely with the Marketing Coordinator, Product Manager, and VP of Marketing to complete assigned projects and to present their work progress. The ideal candidate will embody passion, energy, creativity, and tenacity in accomplishing the objectives and responsibilities as listed below.

SPECIFIC RESPONSIBILITIES/ ASSIGNED PROJECTS:

* Prepare CRM (PipeDrive) for future email campaigns. Establish physical addresses, validate the BioDot domain(s), confirm opt-in status for accounts/contacts with missing information. Ensure campaign is set up to measure performance.
* Work with the Marketing Coordinator to design and execute an e-mail campaign to establish opt-in status for all contacts within our CRM. Ensure campaign is set up to measure performance.
* Establish marketing filters in the CRM for future email campaigns.
* Establish/validate a current list of targets within our CRM for the End of Life/End of Service (EOL/EOS) program.
* Work with the Marketing Coordinator to design and execute an e-mail campaign to support our EOL/EOS program. Ensure campaign is set up to measure performance.
* Analyze performance metrics from the above campaigns, propose changes for follow-up campaigns.
* Choose a product line of interest (Lateral Flow, LyoBead, Aspirate and Dispense (AD), Rainmaker, CellWriter). Learn the key aspects of the product offering, the application that we serve, the competitive landscape, and target customer profiles (customer type, geographic mix, needs). Assist the Product Manager with ongoing initiatives in this product line.

QUALIFICATIONS:

Education:

* Completed (or working towards) Bachelor's Degree in Business Management, Marketing or related field, or equivalent experience in marketing management

Skills:

* Superior written and verbal communication (English), interpersonal, and organizational skills to handle multiple projects simultaneously under tight deadlines
* Excellent analytical, time and project management/execution, and organizational skills with keen attention to detail
* Ability to work in unstructured environment and manage complex situations and multiple priorities with positive outcomes
* Excellent computer skills with strong Microsoft Office Suite (Word, Excel, Visio, PowerPoint, Access) proficiency
* Experience with Adobe Creative Suite or Graphic Design equivalent
* 1-2 years Google Analytics preferred